Turkey automotive dealership market is growing steadily, driven by increasing urbanization, a growing middle class, and rising consumer demand for both domestic and imported vehicles. The market is becoming more competitive as dealerships expand their offerings, integrating digital sales platforms and adopting modern customer engagement strategies. Turkish consumers are becoming more interested in electric vehicles (EVs), prompting dealerships to diversify their portfolios to include eco-friendly options. Moreover, the development of the country’s automotive industry, which includes local manufacturers and collaborations with global brands, is helping to shape the dealership landscape. By 2025, Turkey’s automotive dealership market is expected to continue expanding, focusing on digital transformation, customer-centric services, and an increasing shift towards electric and hybrid vehicles. The automotive dealership market serves as the primary touchpoint between vehicle manufacturers and consumers, playing a crucial role in the global automotive ecosystem. It encompasses the sale of new and used vehicles, aftermarket services, financing, and insurance products. Over the years, the industry has undergone significant transformation, driven by technological advancements, changing consumer preferences, and evolving business models. This article explores the dynamics, challenges, and opportunities shaping the automotive dealership market.